Wednesday, 22 January 2014
What can you put in a video?
I get asked a lot by clients 'What can we put in a video?' The answer is, anything you can think of or possibly want. That does not mean that you should clutter up your video with fancy imagery and you should put a great deal of thought into what you are going to say and how you will be saying it.
These are some of the things you should consider:
Will your message be to new clients or potential clients?
What information is important to them?
Will it be about your services or product that you can provide for them ?
Or
Will it to be a message to people who know your business and are regular clients?
Think of it almost like a report of whats going on at your company.
May be you are launching a new product or service that might interest them.
You should aim to inform both new and current customers of what you have to offer. You can have more than one video targeting different types of clients you do business with.
Here at Bowler Hat Film Productions we can help you make the most of whatever information you want to broadcast from beginning to end and improve your interaction with you clients in the new digital age.
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